What is Body Butter?

In Short:
  • Body butter is a rich, ultra-moisturizing cream made from natural butters and oils, perfect for deep hydration.
  • It’s thicker and more nourishing than lotion or hand cream, creating a protective barrier for your skin.
  • Midnight Bloom Body Butter is a Waterbody bestseller thanks to its dreamy texture and soothing floral scent.

Should I be embarrassed to admit that I didn't really know what body butter was when we took over Waterbody? Probably. But I'm glad I asked because now I know! Maybe you're wondering too.
Body butter is a rich, nourishing moisturizer designed to give your skin a deep dose of hydration and protection. Lotions and hand creams do that too, but body butter is typically made from a blend of natural butters (like shea, cocoa, or mango butter) and oils, and doesn't contain any water. The result is a creamy, dense texture that melts into the skin, leaving it soft, supple, and shielded from dryness.

How Body Butter Differs from Lotion and Hand Cream

The main thing that sets body butter apart is its concentration. Lotions are generally water-based and lighter, absorbing quickly for a boost of moisture without any heaviness. Hand creams are a little thicker than lotions, formulated to focus on the hands’ delicate skin, but they are still lighter than body butter. Due to body butter's thicker consistency, it can take a bit longer to fully absorb into skin.
Body butter is all about lasting hydration. Thanks to its high oil and butter content, it forms a protective barrier on your skin. This makes it especially helpful for those with dry, rough, or sensitive skin, or anyone living in harsh climates (hello, Alaska winters - and summers!). I love applying it after showering and before bedtime.

Why Midnight Bloom Body Butter Is a Standout

After my first application of Midnight Bloom Body Butter, I understood the hype around this product. The texture is luxurious and rich, but doesn't feel heavy or greasy. It's deeply moisturizing, thanks to a rich base of shea and cocoa butters. It soothes and restores even super dry skin (which Nate and I definitely had after a month walking across Spain earlier this summer!), leaving it velvety soft and radiant. The scent is a gentle, balanced floral blend inspired by Alaska’s midnight sun and wild blooms, making every application a little escape to wild nature.
Here’s to soft, happy skin :)
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